Tourism Awareness Campaign | Meet the Players
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Meet the Players

Meet the Players

Caribbean tourism development is a rewarding undertaking that requires dedication, cooperation, and a significant amount of human talent in order to facilitate sustainable livelihoods for our people. Here are some of the key persons and organisations that contribute to the enhancement of the regional economic driver that is Caribbean Tourism.

Hugh Riley is the Secretary General and Chief Executive Officer of the Caribbean Tourism Organization, (CTO). He oversees the CTO’s offices in Barbados, North America and Europe and leads the organization’s initiatives to strengthen the Caribbean brand worldwide.


His overall responsibility is to deliver the CTO’s mission as the Caribbean’s tourism development agency, providing specialized services and technical support to twenty-four governments and a variety of private sector members. Services include research and statistics including information technology, advocacy, marketing and public relations, human resource development, and sustainable tourism development.


Mr. Riley joined the staff of the CTO New York in 2002 as Director of Marketing for the Americas, after having worked for his native Barbados in a number of senior tourism positions in the U.S, Canada and the Caribbean. He is credited with having instituted programs that engaged potential visitors and the Caribbean Diaspora through targeted events in major cities, and was honored by the New York City Council for his exemplary service to the community.


His Total Visitor Satisfaction concept has been described as a singularly competitive tool for the tourism industry. A former BBC-trained broadcaster, he was educated at the City University of New York and Thomas Edison State College of New Jersey where he earned a bachelor’s degree in communications, and at the University of Surrey in the UK.


He is a member of the Destination Council of the United Nations World Tourism Organization and a member of the Board of Directors of various tourism marketing and academic bodies, regionally and internationally.

Meet industry titan Frank Comito, the CEO and Director General for the Caribbean Hotel & Tourism Association, one of the CTO’s key partners.


Frank has over 30 years of experience in economic development, organization management, government affairs, project management, workforce development, research, and in providing business and investor support in The Bahamas, the United States, the U.S. Virgin Islands and the wider Caribbean.


He has held executive positions with the Nassau Tourism & Development Board, the National Alliance of Business in Washington DC., and earlier with the St. Croix Chamber of Commerce.


Regionally, he was President of the Caribbean Society of Hotel Association Executives a long-serving member of the Board of Directors for CHTA.


Frank was Deputy Chairman of the Nassau Airport Development Company where he helped to guide a $410 million investment in upgrading the airport. He served on the Board for the International Downtown Association and is a Lifetime Director for the Downtown Nassau Partnership.

Dr. Didacus Jules is the Director General, of the Organisation of Eastern Caribbean States,.  In this capacity he is responsible for driving the regional integration thrust towards a single economic and social space involving ten Eastern Caribbean States.


Dr. Jules had had extensive regional and international experience, most of it focused on education, social policy and organisational transformation.  He served as Registrar and Chief Executive Officer of the Caribbean Examinations Council (2008-2014) leading a thorough modernization of the Council.  He has also served as Vice President Human Resources Cable and Wireless St, Lucia (2005-2008); Permanent Secretary for Education & Human Resource Development St. Lucia (1997-2008) as well as Permanent Secretary for Education and Chief Education Officer in revolutionary Grenada from 1981-1983.


He has provided consultancy services to national governments, regional and international organisations in the Caribbean, Africa, Europe and North America.  He chaired the World Bank’s Vision 2020 Committee on Education in the Caribbean and has served on many private sectors, educational, and philanthropic boards.  He holds a BA (Hons) from the University of the West Indies Cave Hill, an MSc in Curriculum & Instruction and a PhD in Educational Policy and Curriculum & Instruction from the University of Wisconsin-Madison as well as a MBA from the University of the West Indies Cave Hill.

Dr. Jules has authored numerous articles on educational policy, educational reform and adult education in the Caribbean and in small island states as well as other publications on public sector reform, organisational transformation and cultural studies.  His work includes chapters in several books published by Routledge (1991, 1994, 2010), SUNY Press (1993), Nova Publications (2006).


His career has been characterised by visionary transformational initiatives aimed at making Caribbean institutions more responsive to the needs of people, more competitive in the global arena and more efficient and sustainable.

Dr. William Warren Smith was first elected at a special meeting of the CDB Board of Governors held on October 29, 2010, and assumed office on May 1, 2011. On November 6, 2015, Dr. Smith was re-elected to serve a second five-year term as president, beginning on May 1, 2016.


At the time of his first election, Dr. Smith was acting in the capacity of vice-president (Operations) at CDB. His substantive position on taking up that acting appointment from August 16, 2010, was Director, Finance and Corporate Planning. Dr. Smith first joined CDB in 1985 and was seconded by the Bank in 1987 to set up the corporate planning function at the regional airline, LIAT (1974) Limited. He subsequently served as chief executive officer of LIAT, before returning to CDB in 1998. He has also held high-level positions at a number of other institutions in the region including director of the Economics and Planning Division at the Petroleum Corporation of Jamaica; and Vice-President, Investments at Life of Jamaica Limited.


Dr. Smith, is an alumnus of Cornell University in the United States of America, and graduated magna cum laude with an AB in Economics (Hon) in 1974. He went on to read for a M.Sc. in Agricultural Economics, and for a Ph.D. in Resource Economics and Public Policy. Dr. Smith is a national of Jamaica. In 2016, he was appointed to the Order of Distinction in the Rank of Commander, a Jamaican national honour for distinguished public service.